the essentials

Check In


Before you go any further, don't forget to mark off what you have completed:


[accessally_course_navigation prev_button='Previous' next_button='Next']

NH Etched PIA Page 3

[progressally_progress_pie_chart size="80"]

Of this module is complete.

[progressally_progress_pie_chart post_id="23354" size="80"]

Of this course is complete.


Trends are your friend. KPI work even better when you compare them to how you’ve done in the past.

You don’t use All the KPI’s.Then they just become ratios that may not help in achieving your goals.

Your cost driver is your teams time. You only get paid for the hours you can bill.

Watch the golden ratio closely.  It can give insight in to the past present and future of you agency financial health.

follow me

subscribe to my