Module 2 - Profitability
Profitability - intro
Lesson 1 - Gross Profit Margin
Lesson 1 - Gross Profit Margin
Lesson 1 - Math
Lesson 2 - Net Profit Margin
Lesson 2 - Net Profit Margin
Lesson 2 - Math
Lesson 3 - Profit Margin per Offering
Lesson 3 - Profit Margin per Offering
Lesson 3 - Math
Lesson 4 - Offering Breakdown
Lesson 4 - Offering Breakdown
Lesson 4 - Math
Check In
Before you go any further, don't forget to mark off what you have completed:
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Of this module is complete.
Of this course is complete.
Remember
Trends are your friend. KPI work even better when you compare them to how you’ve done in the past.
You don’t use All the KPI’s.Then they just become ratios that may not help in achieving your goals.
Your cost driver is your teams time. You only get paid for the hours you can bill.
Watch the golden ratio closely. It can give insight in to the past present and future of you agency financial health.